{"id":3067,"date":"2025-07-07T14:50:44","date_gmt":"2025-07-07T12:50:44","guid":{"rendered":"https:\/\/cultivatex.bloomserver.ch\/?page_id=3067"},"modified":"2025-09-01T11:58:27","modified_gmt":"2025-09-01T09:58:27","slug":"attracting-employees","status":"publish","type":"page","link":"https:\/\/cultivatex.bloomserver.ch\/en\/services\/attracting-employees\/","title":{"rendered":"Attracting Employees"},"content":{"rendered":"
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Attracting Employees<\/mark><\/h1>\n\n\n\n

Attracting the right talent is no longer just an HR issue \u2013 it is a strategic success factor. We support organisations in positioning themselves as employers, addressing relevant target groups and designing compelling application processes.<\/p>\n<\/div>\n<\/div>\n\n <\/div>\n \n<\/div>\n\n\n

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Typical challenges faced by our customers<\/mark><\/h2>\n\n\n\n

Many companies invest large sums in employer branding and personnel marketing \u2013 but often fail to see results:<\/p>\n\n\n\n

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  • The applications are not suitable<\/li>\n\n\n\n
  • The time-to-hire is too long<\/li>\n\n\n\n
  • Early turnover costs money, time and nerves<\/li>\n<\/ul>\n<\/div>\n\n\n\n
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    Offers<\/strong><\/h2>\n\n\n\n
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        Positioning as an employer<\/h2>\n\n\n\n

        The Employer Value Proposition (EVP) is at the heart of your positioning as an employer. It sums up what you stand for.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n<\/div>\n\n\n

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        Understanding and addressing target groups<\/h2>\n\n\n\n

        Together, we identify your core target groups and develop data-based, behaviour-oriented personas. We show you how and where to reach your target groups.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n<\/div>\n\n\n

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        Improve the application process<\/h2>\n\n\n\n

        We analyse your entire candidate journey \u2013 from initial contact to onboarding \u2013 and consistently optimise it in line with your needs, process efficiency and brand consistency.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n<\/div>\n\n\n <\/div>\n <\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

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        Examples of projects involved<\/mark><\/h2>\n<\/div>\n\n\n\n
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          Authentic Employer Brand Promise<\/h2>\n \n
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          • Industry: Elderly and Long-Term Care<\/li>\n
          • Task: Development of Employer Value Proposition (EVP) with validation by employees (bottom-up) and strategic direction of management (top-down)<\/li>\n
          • Result: Higher quality of applications and clear positioning as an attractive employer<\/li>\n
          • Skills: Strategy Development, Survey Design, Project Management<\/li>\n<\/ul>\n<\/div>\n \n \n <\/div>\n <\/div>\n <\/li>\n
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            Reaching the Right Target Groups<\/h2>\n \n
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            • Industry: Financial Services<\/li>\n
            • Task: Development of Personas<\/li>\n
            • Result: More targeted communication and more effective addressing of relevant target groups<\/li>\n
            • Skills: Design Thinking, Project Management<\/li>\n<\/ul>\n<\/div>\n \n \n <\/div>\n <\/div>\n <\/li>\n
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              Smarter Interviews, Better Matches<\/h2>\n \n
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              • Industry: Education<\/li>\n
              • Task: Design of a training programme for managers in the recruiting process<\/li>\n
              • Result: Improved interview quality, higher fit in new hires<\/li>\n
              • Skills: Human Resource Development, Adult Education<\/li>\n<\/ul>\n<\/div>\n \n \n <\/div>\n <\/div>\n <\/li>\n
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                Onboarding that Delivers<\/h2>\n \n
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                • Industry: Public Administration<\/li>\n
                • Task: Redesign of the onboarding process based on feedback and internal analysis<\/li>\n
                • Result: Improved onboarding experience<\/li>\n
                • Skills: Design Thinking, Facilitation, Survey Design, Project Management<\/li>\n<\/ul>\n<\/div>\n \n \n <\/div>\n <\/div>\n <\/li>\n <\/ul>\n <\/div>\n \n
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                  Procedure<\/strong><\/h2>\n\n\n\n
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